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https://thegeneralist.substack.com/p/messi-inc
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⏱ Timestamps
00:00 Messi’s Move to America
01:27 The Rise of Athlete Billionaires
05:13 How Did Messi Make His Money?
08:20 Messi’s Billion Dollar Plan
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Athletic Interest is a video essay series that investigates business stories from the world of sports.
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48 Comments
It's so insane that what he earns every year is what I earn in 50-100 lifetimes
So if his plan is to become a billionaire, why not go to saudi Arabia and become one in a few years, while still investing?
Also: you should have noted that miami has low or zero income tax, sth he and shakira had a paid lesson over in spain.
Also: the only good investment is the baller league created by piquet, shakira ex and former messi teammate. In baller league messis presence can influence viewership (and therefore revenues) directly.
I think messi went for miami coz it’s low tax and more comfy (many latinos). Pure money wise saudis will always outpay.
A brand of himself
I think off the court/field Roger Federer is the best example of how an athlete increases his wealth!
AI uploads, Messi, I click, I like ❤
Why go through all the burden of building companies when he can just live off his image for the rest of his life and still make tons of money?
Look at Ronaldinho
Next on Cr7 please and thank you
I am surprised he isn't a billionaire already with the insane money Barca paid him and all the crazy sponsorship deals he has had for ages.
Excellent presentation. How about a video of CR7’s investment?
The CR7 brand still clear >>>>
jordan dose not own the Hornets anymore
also messi has just launched a prime competitor
I want to see CR7
3:18 Unfortunately, if the Nike deal didn't happen, there would be no huge revenue shares for athletes' image or name. In his time, his was the first. MJ's shoe deal with Nike was the catalyst of the player empowerment and leverage we see Today. So we can say he is "underpaid" in today's standards BUT without his deal, there would be no standard.
This post changed everything
Messi's inability to speak english can also be one of the reasons why some of his investments or marketing are not kicking off.
NFTS???? LMAOOO ITS SO OVER, DUDE GOT SCAMMED
Make Ronaldo version ❤️
i hate video like this, suddenly talk about shopify
Awesome video as always!! Tbh I don't think Messi is the driving force behind this. He doesn't seem to me like a greedy businessman that wants to take over the world. I feel more like he is surrounded by people which want to make money through Messi. An investment here, an investment there.. and big percentage for the guy that advised him to do that.
Messi will be richer than Ronaldo. Messi branded enterprises might be bigger than MBS's short-lived SPL payments.
Bro idk instead of releasing his energy drink he should probably sell that thing he goes drinking to matches you know maybe partner with Starbucks or make more of that container he was drinking from that might sell better than most of his products
Bangladesh
Please, keep doing videos. Such a good channel
Man a coffe shop would also be pretty successful
Ponelos en español la p… Que te pario
I love Atheletic Interest outro music, best in the game , rivals pewdiepie outros of 2016/18
100k in sales “wouldn’t register on his balance sheet” because sales are reported in the P&L!!!
Here for hoping…just want him to be the best as always
One of my favorite social media content providers ever…❤❤❤❤
His inability to speak English (the most spoken language in the world) might be a factor in his failures outside of football
He's also introverted … the spanish speaking world might also fail to gravitate to him outside of football
Also he will buy a team in mls at a reduced price
Make a video on IPL cricket topic 💙
Leo goat ❤
45mil/year for the rest of his life is an insane deal. Man just made sure his whole bloodlines bloodline has a secured future
the conclusion of the video of athletic interest is that the whole video is based on future of lionel messi whether he would make certain decisions to become a billionaire , NEVER SEEN A GUY WHO MAKES SPECULATION ON A PLAYER IF HE GETS RICHER OR NOT , MY MAN IS SO DELUSIONAL THAT HE PLACED MESSI ABOVE ELON MUSK IN RICH PEOPLE RANKS , I DONT THINK WHETHER HE UNDERSTANDS HOW BUSINESS WORKS . i came here to see messi's business model but saw future of messi , @Atheltic Interest is lacking so much content that he starts licking messi for views now thats CALLED A BUSINESS IDEA WORTH BILLIONS
The eagle screaming everytime the US Flag popped up killed me
This video shows Messi as a businessman or someone who's looking for more and more money. But let's not forget, He is the man who declined 1.6billion p.a
that eagle sound effect😂
GOAT video about GOAT athlete, this channel always hits on point ❤
But pessi stans tell me he played for passion not money. Ended up greedy just like penaldo.💀💀😂
They got to make better investments. Those don't cut it at all!
Maybe They could learn a thing or two from Braithwaite🌚
With Messi and the MLS Apple deal, soccer in the US is only getting started. There really are people that think MLS and the Saudi league are on a same level, just because both sign elderly star players. Check the recent video on the new stadiums in the US by Maapify
NFTs ain't it
If only he spoke English
I'm a huge Messi fan, but honestly, he is not representative like Ronaldo is. He knows like 5 words in English and he's introverted. Those two reasons alone are enough for him not to succeed off the pitch.
Messi is just the face en plays football, but makes no business decisions. His father is responsible for the business and strategy.
Why didn't footballers have signature sneakers or cleats line??