The campaign — a collaboration between the club and the Ipswich Central business group — is designed to bring the town together at this “defining moment” of the season.
Currently second in the Championship, if Ipswich fail to win, they will need Millwall to drop points at home to Oxford and Middlesbrough to fail to win at Wrexham.
But it is hoped that seeing the support for the team on the final day build through the town may give the players the extra little boost they might need to get the job done.
From Friday, artist Louise Cobbold’s player portrait series will begin appearing across Ipswich, with the full collection displayed in shop windows, businesses and other venues.
Banners will also be displayed from the Town Hall, featuring player portraits and a rallying cry, while blue banners will be installed outside the empty former Debenhams building.
Shopfronts, venues and businesses are also being invited to get involved, by putting up posters and decorating their buildings — and staff — in blue and white.